{"id":4534,"date":"2019-04-03T06:54:53","date_gmt":"2019-04-03T06:54:53","guid":{"rendered":"https:\/\/mavericks.ro\/blog\/?p=4534"},"modified":"2019-04-03T09:32:37","modified_gmt":"2019-04-03T09:32:37","slug":"1-de-mavericks-dinu","status":"publish","type":"post","link":"https:\/\/mavericks.ro\/blog\/1-de-mavericks-dinu\/","title":{"rendered":"1 an de Mavericks – Dinu"},"content":{"rendered":"

Nu mai e nici un secret c\u0103 fiecare agen\u021bie din pia\u021b\u0103 \u00ee\u0219i promoveaz\u0103 echipa prin articole legate de primul an \u00een companie, dar eu prin acest articol sper s\u0103 transmit mai departe experien\u021bele mele din primul an \u00eentr-una din cele mai dinamice agen\u021bii de perfomance de pe pia\u021b\u0103!<\/span><\/p>\n

\u00cen acest timp am \u00eenv\u0103\u021bat lec\u021bii valoroase despre mersul business-urilor, despre KPIs fiec\u0103rei afaceri, am avut contact cu tineri antreprenori pe care i-am ajutat s\u0103-\u0219i ridice business-ul \u0219i s\u0103 se dezvolte \u0219i ca s\u0103 nu vorbim numai despre partea plin\u0103 a paharului am avut \u0219i e\u0219ecuri din care am avut numai de \u00eenv\u0103\u021bat.<\/span><\/p>\n


\"ski1\"Cum a \u00eenceput totul?
<\/span><\/p>\n

\u00cen iarna anului 2018 eram la ski unde m-am \u00eent\u00e2lnit cu un prieten mai vechi care \u0219tia c\u0103 \u00eemi doresc s\u0103 lucrez \u00een domeniul Perfomance Media \u0219i mi-a recomandat s\u0103 aplic la Mavericks, o agen\u021bie t\u00e2n\u0103r\u0103 \u0219i ambi\u021bioas\u0103. A\u0219a am ajuns s\u0103 m\u0103 \u00eenscriu \u00een c\u0103l\u0103toria interstelar\u0103 „where the sky is no longer the limit.”. \u00a0<\/span>(mostr\u0103 mai jos cu primul mail primit de la ei)<\/span><\/i><\/p>\n

\"primul<\/p>\n

(A\u0219a c\u0103 la sf\u00e2\u0219itul articolului dac\u0103 \u00ee\u021bi dore\u0219ti s\u0103 faci parte din
echipa interstelar\u0103 Mavericks la un moment dat, aplic\u0103 la sec\u021biunea <\/span><\/i>Cariere<\/i><\/b>)<\/p>\n

<\/span><\/i><\/p>\n

\u00cen prima parte a junioratului meu la Mavericks, am descoperit noi prieteni, mentori \u0219i am \u00eenv\u0103\u021bat tool-urile de baz\u0103:<\/span><\/p>\n

Google Ads<\/b>, unde am \u00eenceput s\u0103 creez campanii de search \u00een domenii cu care nu eram deloc familiar, fapt ce m-a for\u021bat s\u0103 ies din zona de confort \u0219i s\u0103 explorez mintea uman\u0103 \u0219i felul \u00een care func\u021bioneaz\u0103 ea, s\u0103 descop\u0103r procesul de c\u0103utare al utilizatorului \u0219i site-urile unde \u00ee\u0219i petrece timpul.<\/span><\/p>\n

Facebook Ads <\/b>a fost locul unde mi-am dezvoltat calit\u0103\u021bile de copy, am \u00eencercat s\u0103 fiu c\u00e2t mai creativ \u0219i s\u0103 descop\u0103r publicul \u021bin\u021b\u0103 al contului pe care \u00eel promovam.<\/span><\/p>\n

Google Analytics<\/b>, platforma unde am descoperit un \u00eentreg univers de rapoarte, tabele, analize \u0219i informa\u021bii fascinante despre publicul site-urilor \u0219i totodat\u0103 a fost tool-ul pe care m-am bazat c\u00e2nd am \u00eenceput optimiz\u0103rile. <\/span><\/p>\n

Pe l\u00e2ng\u0103 asta calit\u0103\u021bile de time management \u0219i task efficiency s-au dezvoltat intensiv \u0219i aproape am \u00eenv\u0103\u021bat s\u0103 func\u021bionez ca un ceas elve\u021bian.<\/p>\n

<\/span><\/p>\n

\u00ce\u021bi mai aduci aminte prima oar\u0103 la \u00eenot? Atunci c\u00e2nd antrenorul te arunc\u0103 \u00een bazin?<\/span><\/p>\n

A\u0219a a \u00eenceput etapa a doua de traininguri practice, ownership de conturi \u0219i extra responsabilitate. Etapa \u00een care am \u00eenceput s\u0103 \u00een\u021beleg The Dunning-Kruger Effect. Etapa \u00een care mi-am dat seama c\u0103 nu trece zi \u00een care s\u0103 nu \u00eenv\u0103\u021b noi tipuri de campanii, c\u0103 felul \u00een care le dezvolt \u0219i energia\/concentrarea pe care o depun pentru a seta o nou\u0103 campanie poate s\u0103 boosteze conversiile sau s\u0103 creasc\u0103 costul conversiei.<\/span><\/p>\n

\"dunning\"<\/p>\n

\u00cen urm\u0103toarea etap\u0103 \u0219i zic urm\u0103toarea deoarece etapele de learning \u0219i de formare nu se termin\u0103 ci doar \u00ee\u0219i schimb\u0103 forma.<\/span><\/p>\n

Aici a \u00eenceput lucrul cot la cot cu colegii mei mai experimenta\u021bi, de transferul de know how intens practic, de joy-ul colectiv cu colegii de dup\u0103 campanii performante, de trainingurile \u021binute de Google, de participarea la conferin\u021be importante din domeniu, networking, de meeting-urile pe care le-am avut cu clien\u021bii \u0219i unde am stabilit noile obiective, de dep\u0103\u0219irea lor \u0219i de rapoartele de final de an, momentul \u00een care te ui\u021bi \u00eenapoi \u0219i spui \u00a0„last year was great”.<\/p>\n

\"bf2018\"<\/span>(Echipa Mavericks de Black Friday 2018)<\/span><\/i><\/p>\n

Cea mai fain\u0103 experien\u021b\u0103 \u00een perfomance media am tr\u0103it-o de Black Friday, a\u0219a zis-ul Revelion E-Commerce, asta dup\u0103 ce \u00een ultimele dou\u0103 luni am b\u0103t\u0103torit calea spre magazinele online din portofoliu, momentul \u00een care toat\u0103 lumea are ochii a\u021binti\u021bi asupra magazinelor online, conversiile duduie \u0219i faci optimiz\u0103ri real-time.<\/span><\/p>\n

\"EC18<\/p>\n

(jum\u0103tate din echipa Mavericks \u00een inspec\u021bie la Electric Castle \u26a1)<\/span><\/p>\n

S\u0103 vorbesc pu\u021bin \u0219i despre partea OutOfOffice cu colegii, de berile pe care le-am b\u0103ut \u00eempreun\u0103, pove\u0219tile \u00eemp\u0103rt\u0103\u0219ite, pr\u00e2nzurile s\u0103n\u0103toase \u0219i nes\u0103n\u0103toase, Mafia Nights, Fifa Days, de #mavericksremote, acestea au fost doar un Bonus pe l\u00e2ng\u0103 la ce m-am a\u0219teptat \u00een primul an.<\/span><\/p>\n


tl;dr<\/span><\/p>\n

In the end, dup\u0103 un an cu Mavericks, vin zi de zi sau nu (#mavericksremote) \u00eentr-un mediu dinamic cu colegi faini (follow us on Instagram) \u0219i nu e zi \u00een care s\u0103 nu r\u00e2d la birou, s\u0103 nu descop\u0103r modalit\u0103\u021bi noi de a aduce rezultate sau s\u0103 m\u0103 organizez mai bine, s\u0103 devin mai eficient \u0219i s\u0103 cunosc oameni noi.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Nu mai e nici un secret c\u0103 fiecare agen\u021bie din pia\u021b\u0103 \u00ee\u0219i promoveaz\u0103 echipa prin articole legate de primul an \u00een companie, dar eu prin acest articol sper s\u0103 transmit mai departe experien\u021bele mele din primul an \u00eentr-una din cele mai dinamice agen\u021bii de perfomance de pe pia\u021b\u0103! \u00cen acest timp am \u00eenv\u0103\u021bat lec\u021bii valoroase … <\/p>\n

Continu\u0103 lectura \u201e1 an de Mavericks – Dinu\u201d<\/span><\/a><\/p>\n","protected":false},"author":8,"featured_media":4545,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[172],"tags":[],"class_list":["post-4534","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-agentia-mavericks","entry"],"yoast_head":"\n1 an de Mavericks - Dinu | Blogul Mavericks<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mavericks.ro\/blog\/1-de-mavericks-dinu\/\" \/>\n<meta property=\"og:locale\" content=\"ro_RO\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"1 an de Mavericks - Dinu | Blogul Mavericks\" \/>\n<meta property=\"og:description\" content=\"Nu mai e nici un secret c\u0103 fiecare agen\u021bie din pia\u021b\u0103 \u00ee\u0219i promoveaz\u0103 echipa prin articole legate de primul an \u00een companie, dar eu prin acest articol sper s\u0103 transmit mai departe experien\u021bele mele din primul an \u00eentr-una din cele mai dinamice agen\u021bii de perfomance de pe pia\u021b\u0103! 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